Eban Howell, a strategist, advises business, brand, and communications agenda, internal and external, for Fortune 500s to NGOs to early-stage enterprises across a wide array of issues and assignments internationally. His background spans public affairs to production; his approach blends corporate strategy, creative direction and global affairs acumen; his body of work encompasses go-to-market programs, repositionings, digital transformations, joint ventures and policy counsel. Among his specializations are content, campaigns and cross-discipline, cross-channel initiatives, which he has developed and led for clients and partners including Adweek, American Express, beIN Sports, Billboard, the City of New York, Diageo, Digital Content Next, Electronic Arts, FIFA, Guggenheim, Johnson & Johnson, Microsoft, OPEN, Time Inc., Tommy Hilfiger Global, Tribeca Film Festival and the State Department.

A focus in the media sector underscores Howell’s approach. He has worked in executive and advisory capacities, across business, editorial, and creative functions, with legacy titles to digital natives to networks and trade associations. He has been an acting publisher, counseled on joint ventures and investment, written and spoken on a variety of related subject matter, and served in industry working groups. 

Interests in public-private partnerships and urbanism are reflected in a recent report, produced by Howell, on ‘global cities’ (a focus on Los Angeles). As well, he is an architect of Young Filmmakers Initiative, a mentor-driven creativity and arts-fluency program for middle-schoolers, involving a coalition of industry and public-sector collaborators.

Howell is principal of consultancy Santiago Media and creator and publisher of Kit Magazine, a periodical about the media and creative business through the lens of football (soccer). Based in New York City and consulting worldwide, he works direct to client, on assignment in house, and in concert with firms of all types.

View creative and editorial work samples at Studio Santiago. Complete client / project case studies available on request.

Past clients and assignments

A+E Networks
American Express
American Express OPEN
beIN Sports
Blue State Digital
The City of New Orleans
The Clio Awards
Digital Content Next
Dumbo BID
Electronic Arts
Guggenheim Media
The Hill
The Hollywood Reporter


Howler Media
HSN Inc.
Johnson & Johnson (Global Corporate Contributions)
Kit and Ace
Time Inc. / TIME
Tommy Hilfiger International
Topps Inc.
Tribeca Film Festival / NYFEST
The Webbys

For complete client case studies, please contact.